The iGaming world lit up at SIGMA Malta 2025 on September 2-3. It’s one of the biggest gatherings for gaming and affiliate marketing, and this year it felt massive. Thousands showed up, booths everywhere, and non-stop chances to network.
Affnook was thrilled to join in. Jeremy Castillo, our Head of Sales for Europe, went to chat with leaders, pick up trends, and find ways to help Affnook and our partners grow and innovate.
Why SIGMA Malta Matters
SIGMA isn’t just any event—it’s a global meetup where iGaming, affiliates, and digital folks mix it up. Companies from everywhere show off products, swap ideas, and start partnerships.
For us at Affnook, it’s perfect for face-to-face meets with current and potential partners. Online calls are handy, but nothing beats that in-person spark. Those talks often turn into real deals.
Jeremy Castillo Making Moves at SIGMA
Jeremy, our EU Sales Head, showed up with a plan: connect, learn, and share Affnook’s goal of giving businesses smart marketing tools that deliver results.
With years in sales and a deep iGaming know-how, Jeremy brought smarts and warmth. He dove into talks on partnerships, affiliate shifts, and tech changing the game—always putting Affnook front and center.
Top Moments from SIGMA 2025
Networking Like Crazy
SIGMA’s famous for connections. Leaders, affiliates, operators, and tech pros all mingled, sharing tips. Jeremy linked up with our existing crew and fresh faces, boosting Affnook’s spot in Europe.
Cool Tech on Show
The expo had wild stuff—like AI analytics and next-level tracking tools—shaking up iGaming and affiliates. Jeremy checked them out to see how we can level up for our partners.
Chats About What’s Coming
Panels hit big topics: rules, safe gaming, data privacy, and marketing’s future. Jeremy jumped in, sharing our takes while soaking up others’ wisdom.
Building Real Ties
It’s not all business—networking dinners and casual hangs led to deep talks. That’s the human side that fuels Affnook’s growth.
The Personal Side at a Huge Event
Events like this shine because of people. Numbers and tools matter, but folks drive it all.
Jeremy didn’t just pitch Affnook—he listened to challenges, built trust, and suggested real fixes. Attendees loved his friendly vibe, sparking strong bonds with partners and new leads.
What It Means for Affnook
SIGMA opened doors for long-game wins:
- Fresh partnerships with EU affiliates and operators.
- Trend insights for smarter strategies.
- Team-ups with tech folks for better tools.
Jeremy’s takeaways will help us grow and serve clients even better.
Malta’s Awesome Vibe
Malta’s an iGaming hotspot, adding magic to SIGMA. The sunny spots, culture, and warm welcome made it unforgettable. For Jeremy and everyone, it mixed pro chats with fun memories.
What’s Next
As SIGMA wrapped, the buzz kept going. For Affnook, it’s about turning lessons into action and nurturing ties. Jeremy’s work sets us up for quick growth and solid connections ahead.
Final Thoughts
SIGMA shows iGaming and affiliates are changing fast—with tech, rules, and habits shifting. Affnook’s staying ahead, grabbing opportunities.
With Jeremy leading EU, we’re all in on growth through smart tools, real relationships, and fresh ideas. The chats from SIGMA 2025? They’ll pay off big for us and our partners worldwide.
