Good morning and welcome to a special report from Next.io Day Two! We caught up with Nadiya Attard, the Chief Commercial Officer (CCO) at Elantil, a seriously interesting new company changing how online gaming platforms are built. Nadiya explained why their unique technology is becoming a favorite for ambitious gaming operators.
Meet Elantil: The Platform that’s Different
Nadiya described Elantil as a “new discovery on the market.” While they are a platform provider (meaning they build the entire technical foundation for an online casino or sports betting site), they are an “unusual one.”
Elantil’s secret lies in its technology, which Nadiya says the industry hasn’t seen before. The company was founded by people with a ton of experience—they’ve built six platforms in their lives! This deep knowledge allowed them to create something new that operators truly appreciate.
The “Jelly Bean” Tech That Guarantees Freedom
When asked what makes Elantil so different, Nadiya pointed to the platform’s unique structure. She compared it to the jelly beans visible on their Booth.
“If you can see those jelly beans behind you, it’s the way how our platform was built… from very very small modular pieces.”
Think of a traditional gaming platform as a single, giant, heavy brick. If you want to change one thing, you have to chip away at the whole block, which takes time and money.
Elantil’s platform is built from tiny, easy-to-swap-out pieces—the “jelly beans.” This modular design has massive benefits for the company using it:
- Easy to enter in markets: Because the pieces are separate, an operator can enter any new market “super fast.” They can quickly customize their platform according to local rules in Sweden or the US without rebuilding the entire system.
- Independency and Freedom: This gives operators a lot of independence to make a change and get things done. They are not stuck into a fixed system and can innovate according to their needs.
This ability to move quickly and customize is exactly what operators need to win in today’s fast-moving industry.
Elantil’s Bold Vision for 2025 Expansion
Jeremy asked her about what she predicts for the igaming industry and Elantil’s goals for 2025, Nadiya said that while she doesn’t foresee any major changes in the industry, Elantil itself is growing fast.
They are currently focusing on getting key certifications, like GLI and ISO, which will allow them to enter many regulated markets. They are a company that goes where customers ask them to go.
Their plan for growth:
- Regulated Markets: Nadiya specifically mentioned a personal interest in the US and other regulated markets like Sweden. These areas require flexible tech that matches strict local laws.
- The Crypto Boom: A big surprise is the surge in demand from crypto casinos, which is a totally different group of customers but Elantil’s tech is efficient enough to cater this new and fast growing industry vertical as well.
This approach of being ready for both the regulated and specialized markets like crypto proves that Elantil’s platform is truly built for flexibility and scale.
What Elantil Looks for in an Affiliate Platform
Since Elantil builds the tech backbone for other companies, they have a strong opinion on good tools. When Nadiya talks about affiliate tracking platforms (the software that tracks clicks and payments), she focuses on three main things:
- It must be flexible and able to change and adapt easily to new needs.
- The pricing should be affordable for it to make sense for the business.
- It must connect easily with the servers of company
The best part is that Elantil doesn’t force its clients to use a specific tool. Nadiya says they are “platform agnostic,” which basically means that they are neutral. This is a huge deal because it means:
“You can have one program for one market, and then for the other market you can choose a different program.”
This gives their operators the ultimate freedom. They can pick the best tracking tool for every single country they operate in, giving them complete control over their business and partnerships.
Looking Ahead: What Elantil Means for the Industry
Elantil’s entire business model of using the tiny, swappable “jelly bean” parts is a huge win for companies that use their service.
Their focus on modular tech, fast launches, and giving customers a choice of tools is why they are becoming a hot name. They are giving businesses the power to be agile, launch in new countries quickly, and choose the software that best fits their needs. Elantil is a key company to watch as the online gaming world continues to grow and change in 2025.
